Co-branding is a strategic marketing and advertising partnership between two brands wherein the success of one brand brings success to its partner brand, too.
Undervan and Vagabonds work together on a campaign with the purpose of sharing in the reward, whether that’s leads, buzz, awareness, or new customers.
Both have established themselves as lifestyle brands — in particular, a lifestyle that’s action-packed, adventurous, fearless, and usually pretty alternative and free. These shared values make them a perfect pairing for co-branding actions
Undervan needs a location sometimes to develop another projects and to offer what the demand is asking. This location is provided by Vagabonds.
Vagabonds, as a co-housing/co-living, needs ideas, software, strategy, planing, training, engagement. This know-how is provided by Undervan.
Good start as partners!! Congrats
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